Your Target Audience is Talking to You
This isn’t your grandfather’s butcher shop. And yet, it is. The technology of social media has brought commerce full circle to the days when you either listened to and respected your customers, or you went out of business. One hundred years ago, your grandfather may have known exactly which cuts of meat to save for his best customers. Today, social media allows you to figure out exactly which offer to make to your best customers.
It’s a simple concept, but it takes some companies a little help to get started. Find out how SugarSpun Marketing can help you create better relationships with your customers to build stronger loyalty and increase sales.
Who is Swaying Your Customer?
Your ads? Your email campaigns? Maybe, but these days it’s more likely they are being swayed by online reviews, blog posts and social networking. According to Nielsen, 70% of consumers trust the opinions being posted online by other users. So how do you influence the influencers?
We can help you figure out who is influencing your target audience and teach you how to approach them to secure coverage for your products. We can help get you in front of the people who are in front of your customers.
Businesses Rely on Social Recommendations Too
When most B2B companies think of social media, they write it off as something that only works in the B2C realm. After all, B2B markets rarely offer the same sexy outreach opportunities as buzz-worthy products likes TVs, restaurants and minivans. The truth is, more and more business professionals are turning to sites like Twitter, LinkedIn and blogs to both share and request recommendations.
Even more importantly, the tactics used in social media can prove vital to improving relationships and communication with your existing customers. If you work in the B2B space, call us to learn how we can help you use social media to strengthen your business.
Social Media is a Powerful Sales Tools
Social Media? It’s that thing that helped a startup organic tea company double their sales in a month. It’s what helped a local burger joint attract a record crowd in a single night. It’s what propelled Dell to $6.5M in sales from their Twitter account alone.
These days, social media isn’t just about “reach” and “voice.” It’s about ROI and sales. We’ll work with your team to define solid goals and we’ll select the best social media outlets to help you reach those goals.
We’re not just another social media marketing agency. We’re a small, boutique firm specializing in strategy and education. We know no one understands your business like you do which means no one can speak to the social media community as authentically as you.
That’s why we come along side businesses who have a desire to build sustainable social media strategies and guide them through the process of defining goals, creating ROI producing strategies and teaching your team how to implement these ideas.
Jennifer Evans Cario, President
Phone. 724.485.9315
Fax. 502.469.1401
1049 Carlton Dr
Bentleyville, PA 15314
Jennifer, Great post on Google Plus Your World. I have been weighing out what the
Jen - I think this is a great article and the graphics show it all.
I'm with you on all fronts here John. Google and Facebook are both still operating
Clay, That's great to hear! It's so easy (and as you said, fun) to jump in
This method would work for virtually any plan or project. Nicely done, Jennifer!