Pinterest Releases Native Analytics

After more than a year of waiting for delivery, Pinterest has finally delivered on its promise to deliver native analytics to Pinterest users with verified URLs. (And Pinterest marketers rejoiced.) In an announcement posted to the company’s blog on March 12th, the Pinterest team shares the details.

Jennifer Evans Cario Interview Featured on Stuntdubl Blog

Sugarspun Marketing President Jennifer Evans Cario sat down for an email interview this week with Todd Malicoat over at Stuntdubl.com. A long-time veteran of the SEO Industry, Todd also serves  as the SEO Faculty Chair for MarketMotive, the training company that features Jen’s web-based social media marketing training curriculum. Todd asked Jen some great questions, […]

The Super Simple Guide to Using and Marketing Through Pinterest – Part Two

Now that you’ve gotten yourself up and running with a Pinterest account, it’s time to put it to use to start collecting ideas, links and pictures. Remember, Pinterest is a powerful online filing system that gives you visual access to the things you might wish to use down the road. Back in part one we talked about setting up some topical boards to sort the “pins” you find. Today we’re going to talk about how to find those pins.

6 Reasons 2012 is the Perfect Time for Social Media

As we roll into 2012 companies are looking at ways to either boost their social media campaigns, or in some cases, launch them for the first time. One of the big questions they have is whether or not they’re too late to the game. While I’m not going to lie and say it’s the easiest it’s ever been to get in the game, I can say more companies will find it easier to get involved today than they ever have before. I see six key reasons for this.