Tag | Coca Cola

Content Marketing: Strategy & Content Aren’t the Same

May 1, 2014Comments Off

Content marketing, like we’ve discussed before, is one of the most talked about concepts in marketing circles today. The reasoning for its popularity is legitimate [&hellip

Social Media Works Precisely Because Consumers Think it Doesn’t

March 21, 2013Comments Off

A few days ago, my husband looked up at me from over his laptop and said “Yahoo has a poll asking people if social media [&hellip